The job
Broadcast graphics have to arrive on time, stay readable at any size, and never fight the picture. We build scorebugs, lower thirds, sponsor loops and data overlays that are switched with the cameras, including feeding a venue LED wall from the same system when the show needs it.
When you need this layer
Sport needs a score that is true. Brands need their mark in the cut, not as an afterthought. Esports needs overlays that keep up with the play. If the audience is reading the show as well as watching it, this layer is in.
How it sits with the rest
Graphics are keyed into the program, not bolted on in post. The camera cut, the stream and the LED in the room can share one picture. That only holds if the same crew owns the timing.
